Introducing our latest initiative, Founders Weekend! April 13, 2023Running a business can be incredibly lonely and in my initial years, I couldn’t find many other brown women in business to be in community with. As the years passed,...
#overheardattcc July 5, 2022Overheard at The Curve Cult #overheardattcc*Customer enters into the store apprehensively. Rani greets her chirpily.Rani : Hello! Welcome to The Curve CultCustomer :Don't worry about me, I'm just looking around**Laughs...
RANI, YOU ARE SUCH AN INSPIRATION! June 18, 2022The first time I heard this, I was so proud, so thankful and over the roof really. But the more I heard it, the more I realised I needed to...
"Thank you for this Safe Space" - #overheardatTCC June 6, 2022Overheard at The Curve Cult #overheardattcc*Customer ruffling through the clothes*Rani : Welcome! Have you been here before?Customer : Yes, a few times. This space is so warm and lovely, I...
"Is that my internalised fatphobia showing?" - Overheard at The Curve Cult May 17, 2022Overheard at The Curve Cult :*Customer looks through clothing racks and picks the items that they are interested in*Rani : I'll help you with the sizing. Do you know your...
NUMBER ONE question asked in our store everyday May 6, 2022This has got to be the NUMBER ONE question asked in our store everyday!How do you feel about the word fat?Is it just a descriptor? Or does it trigger alot...